News

|

beVancouver – Up to $125 off a hotel night

beVancouver, a company of the Vancouver Hotel Destination Association, offers a popular promotion annually for a $50, $75, $100, or $125 AMEX Gift Card (which can actually be used to pay for the stay) on a hotel night at one of thirty-six downtown Vancouver hotels. This year, they’re also giving you a $50 AMEX Gift Card for each additional night on the same reservation. They enforce a three reservations maximum, that is, you can have as many nights as you wish, but you can’t have more than three bookings. The stay must occur by April 30, 2015. 

What is the value of an Aeroplan point?

Aeroplan points are a pseudo-currency, and can be converted into something tangible. When making “purchasing” decisions, it’s a good idea to know what the value of your currency is. That is, is an Aeroplan point worth 1 cent, 1.8 cents, etc. Of course, the value of a point will be different for every person: if your goal with Aeroplan points is to redeem for hotels or a toaster, the value of a point will be much lower than if you redeem for First Class international travel.

Why does the LCBO offer AIR MILES?

The Liquor Control Board of Ontario (LCBO), Ontario’s near monopolistic retailer of alcoholic beverages and one of the world’s largest single purchasers of alcohol, awards customers with AIR MILES for purchases. AIR MILES, like Aeroplan and other award schemes, are largely meant to incentivize consumption. A while ago I asked the LCBO why, as a monopoly, would they offer AIR MILES to consumers? If consumer basically don’t have any other option than to purchase from the LCBO, it’s unlikely that offering AIR MILES incentivizes consumption. That is, in a monopolistic situation, it doesn’t make much sense to offer bonuses when the consumer doesn’t have any other option.

Any suggestions?

I’m delighted to have both regular readers from when I started this blog, and the many new readers I’ve gained since joining BoaringArea/Prior2Boarding. I’ve written 140+ posts since last June with very little guidance. Although I get regular feedback from some readers, I don’t always know whether I’m doing something well or poorly.